Unit 39 - International Business - 1099 Words

Unit 39 – International Business Scenario You are employed by the local Business Development Agency and have been asked to independently research international business in relation to an international case study business of your choice. From your research you are required to put together a research report document which can be used to assist businesses who are considering trading internationally. Your work should be a result of your own independent research and contain references throughout and a bibliography. Your research should follow the guidelines set and give your own supported judgement where indicated. Learning Outcomes 1. Understand the international business environment 2. Know how cultural differences affect†¦show more content†¦Consider the implications of each factor for your chosen business 6. Analyse the cultural factors in two different countries that your chosen business operates in. You should consider; culture, language, religion, attitudes, customs, values, education, material culture, manners, institutions, work attitudes, infra structure. M2 – Compare how cultural differences and foreign business environments affect multi- national corporations 1. For M2 make comparisons between the PESTEL of the two countries 2. For M2 you should make comparisons between the cultural differences of the two contrasting countries, consider how products may have needed to be adapted or marketing techniques modified to suit the requirements of customers D2 – Evaluate the impact of cultural differences on international business performance in the international market 3. For D2 present your own opinion as to what cultural factor(s) have/has the biggest impact on the success of the businesses performance in the international market. Your opinion should be backed up with substantiating evidence. Task 4 – This task covers P4 hand in date 16/5/2014 P4 – Describe how the monetary environment affects businesses that operate internationally 1. Identify the characteristics of the monetary environment including the foreign exchange rate system, European Monetary System, balance of payments, international banking, trade credit,Show MoreRelatedUnit 39: Investigating International Business P5: Understand the Strategies Used by International Businesses3481 Words   |  14 PagesUnit 39: investigating international business P5: understand the strategies used by international businesses page: 14 Introduction Unit 39 is all about investigating international business. This P is the final assignment. My suggestions are approved by the financial department as well as by the board of directors. My senior made me in charge of the strategy. 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